A useful record of advertising changes.
Performance Marketing News is an independent publication founded by Piyush Sachdeva. We are building a searchable record of important advertising platform changes for marketers, founders and performance marketers.
What we’re building
Updates organized by platform, change type, availability, and date, with links to official evidence and a history of corrections. Google Ads and Meta Ads are our core coverage, with ChatGPT Ads followed as an emerging channel. We prioritize changes that affect campaign decisions, measurement, access and creative work. Practical suggestions are identified separately from platform announcements.
Who writes this
Piyush Sachdeva. Performance marketer. Founder of Performance Marketing News and Social Masla. Every brief is drafted with AI assistance, then checked against the linked official sources before publication. Connect on LinkedIn.
Independence
This publication is distinct from Social Masla. Founder affiliations do not imply platform endorsement. Commercial relationships, if introduced, will be disclosed and separated from editorial selection.
Our reader promise
Know what changed, when, where, who it affects, and what action—if any—is supported by the evidence.